The VALID Program · Pilot Cohort

Companies don't fail because
they make bad decisions.
They fail when good decisions get distorted in execution.

The acquisition that looked aligned. The ERP rollout everyone agreed on. The AI initiative the board approved. By the time those decisions reach execution, they're running on everyone's interpretation of what was decided. The VALID Program instruments that gap — and closes it — on decisions you're making right now.

Decision drift vs. validated executionLeadershipManagersTeamsExecutionThe decisionValidated — intent preservedUnvalidated — what actually gets executed

One decision, five interpretations — drift compounds at every layer it passes through.

Who this is for

Built for companies where decisions are expensive

$20M–$250M revenue

Large enough that decision drift has a real price tag.

100–1,000 employees

Enough layers that decisions get interpreted, not just executed.

Growth mode

Scaling, acquiring, adopting AI, or preparing for transition.

A leadership team

Multiple departments, multiple deciders — alignment is non-trivial.

A big decision in flight

An acquisition, ERP or AI rollout, expansion — something on the table this year.

Key-person dependence

Critical judgment lives in a few heads — owner, CEO, or a small senior team.

Where we see decision drift cost the most: PE portfolio companies · Manufacturing · Energy · Testing, Inspection & Certification · Construction · Multi-location services · Healthcare services.

The pilot · Founding Cohort

A full engagement, proven before you pay in full.

The pilot is a complete decision-quality engagement: we map how your leadership team actually decides, surface the hidden assumptions inside one or more high-stakes decisions, instrument the execution, and run it on the Validated Operating System with an advisor alongside your team.

Cohort

5 companies

Your protection

Measured outcomes

Founding rate

Locked for 3 years

Why this is a founding cohort, not a discount. We're building the published evidence base for decision validation, so we're taking a small number of companies first — and standing fully behind the result. In exchange for instrumented before/after measurement, anonymized data use, and a case study if the results earn it, you get founding-member terms: a rate locked for three years, direct access to the people who built the framework, and a simple commitment — if your numbers haven't moved in 90 days, we keep working at no additional cost until they do. You keep every result either way.

What we measure

No vibes. Five instruments, before and after.

Most frameworks can't prove they worked. The pilot is designed around measurement from day one — baselined at the start, measured again at the end, and reviewed with your leadership team in plain numbers.

Day 0

Baseline

Five instruments measured before anything changes.

In flight

Instrument

Real decisions tracked as they move toward execution.

Day 90–120

Remeasure

Same five instruments, same method.

Together

Review

Plain numbers, walked through with your leadership team.

01

Leadership alignment

Structured before/after team ratings on the decisions that matter — not a culture survey.

02

Decision cycle time

Days from framing to commitment, measured on real decisions in flight.

03

Rework & revisions

Major revisions and change orders traced back to assumptions that were never surfaced.

04

Project success rate

Initiatives delivering on scope and timeline, before and after instrumentation.

05

Decision confidence

Leadership's stated confidence at commitment — and whether execution bore it out.

The basis

Grounded in research, not enthusiasm

The program is built on the VALID™ framework — a five-channel model of how decisions actually form, grounded in behavioral neuroscience (patent pending) and developed in The Validated Mind: Decision Making in the Age of AI. The underlying problem is well documented in the decision-science literature: judgment varies far more than organizations believe, and that variance compounds as decisions pass through layers of interpretation. What has been missing is a way to instrument it inside an operating company. That is what this pilot does — and why the data matters as much as the fee.

Apply

Tell us about the decision on your table

Five minutes. The one question that matters most is the last one — the expensive decision you're facing right now. That's where every pilot starts.